SynaptiQ
D2C Consumer Brands
Direct-to-consumer commerce and acquisition.
The Challenge
D2C is harder than it looks — and most brands are losing ground
Rising CPAs, shrinking margins, and AI-era discovery are reshaping D2C commerce. The brands that win build systems — not just campaigns.
Rising acquisition costs
Meta & Google CPAs are up 40%+ post-iOS 14.5. Profitable D2C now requires smarter creative, better attribution, and a backend that converts traffic into LTV.
Churn before LTV compounds
D2C brands lose 60%+ of first-time buyers without a second purchase. Compounding LTV requires lifecycle systems most storefronts don't have out of the box.
Invisible in AI search
ChatGPT recommends products by category. Brands without AEO signals are skipped entirely in the new AI-powered discovery layer that now drives purchase intent.
How We Help
Our D2C growth system
Full-funnel performance
Meta and Google campaigns with creative testing loops optimised for CAC:LTV, not just first-purchase ROAS. We also fix attribution so you see the real picture.
Shopify Plus lifecycle engine
Post-purchase flows, subscription setup (Recharge/Loop), and win-back sequences that lift LTV by 35%+ on average. Built on Shopify Plus with zero dev handoff delays.
AEO for product discovery
Structured data, entity authority, and product review signals that get your brand cited when ChatGPT and Gemini answer category-level purchase queries.
Client Win
True Classic — ₹4.2Cr incremental revenue
Lifecycle automation overhaul on Shopify Plus: post-purchase sequence, subscription upsell, and 90-day win-back. Delivered in 8 weeks.