SynaptiQ
Health & Wellness
High-performance infrastructure for wellness brands.
The Challenge
Health & wellness brands face the hardest trust bar online
YMYL guidelines, health-skeptic buyers, and subscription churn make wellness one of the most demanding verticals to scale. You need both clinical-grade authority and retention-first commerce.
YMYL compliance & E-E-A-T
Google's strictest content standard applies to health. E-E-A-T failures don't just suppress pages — they can tank entire domains overnight. Medical-grade authority is non-negotiable.
Subscription churn
Health and wellness products lose 50–70% of first-order customers. The economics only compound when retention is engineered from day one — not added as an afterthought.
Discovery in AI search
ChatGPT recommends supplements and wellness products when asked. Brands without strong structured authority signals are systematically excluded from AI-powered discovery.
How We Help
Our health & wellness growth system
Medical-grade E-E-A-T architecture
Credentialed author bios, clinical references, expert review panels, and structured data that satisfies both Google's YMYL requirements and AI engine trust signals.
Retention lifecycle systems
Recharge subscription setup, replenishment reminder flows, loyalty mechanics, and win-back sequences built specifically for the consumable health product economics.
AEO for wellness discovery
Structured authority signals that get your supplement, device, or wellness service cited first when AI engines answer health-category purchase queries.
Client Win
Snow — 4.6× ROAS with YMYL-compliant content strategy
Full E-E-A-T architecture rebuild, expert author programme, and structured data overhaul — followed by Meta and Google campaigns optimised against lifetime value.